If you live in Sioux Falls or the surrounding area, you're in luck due to its latest offering Media By JP which just launched this month. Sure I might be a bit biased, since I own the biz, but I still think small business has a lot to gain with our service.
Media By JP isn't just another video production service. We're much more, starting with our focus. We'll help most anyone, but our focus and our niche is to help small business owners because we're small business ourselves. Larger organizations either have an agency of record or a marketing department that takes care of their needs. And that's great. But what about us small guys?
Small business needs video production as well, but the costs can be astronomical. In many markets, a 30-second ad can cost as much as $30,000 or more. Few small businesses I know can afford such an expense.
Media By JP
Media By JP offers a full suite of video production needs. Our process includes an initial consultation to help us get to know you, and for you to get to know us. Business should be about relationships and that is exactly our goal. The better we get to know you and your business, the better we get at taking care of business. That consultation helps us learn what areas you want to grow, who your customers are, and what story you should be telling.
Once we put together a few extra processes we work together to create that story, understanding who should help tell it, what visuals to bring into the story, and how to tie it all together. Then we get to work - the video production part. This part of our process varies greatly based on the need, but is usually the fun part as we record people, B-roll, etc.
After the recording is complete, next comes the video editing. This is the heart and soul of the video production process at Media By JP. Here we review the footage, clipping out the best of the best. We match the music bed of your video to the personality of your brand or the campaign. Once tweaks and tweaks and tweaks are made, the final version is exported and uploaded to the media of your choice.
That three paragraph process sounds pretty simple, but there are many nuances we left out because there is no need to over complicate. You need help and we provide it, to the extent you request.
In the weeks, months and years to come, I trust you'll be hearing more from us, our clients and our work. If you have a video production project you'd like some assistance with, by all means, let us know.
In the next blog, I'll share how Media By JP originated - back in 1986.